A Deadly Myth: Women, Handguns, and Self-Defense (2001)

01 January 2001
In the late 1980s, the gun industry began targeting women to counter slumping handgun sales among its primary market of white males. The false message delivered by gunmakers was clear: the greatest threat posed to a woman was an attack by a stranger and, the best form of protection a woman could rely upon was a handgun. This study provides data which confirms that despite the promises of gun-industry advertising, a woman is far more likely to be the victim of a handgun homicide than to use a handgun in a justifiable homicide.
Violence Policy Center
Original document:
Violence Policy Center